Difference between revisions of "Slicer3:Slicer3Brand"

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= 3DSlicer brand =
 
= 3DSlicer brand =
  
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We have rebranded 3DSlicer for the release of version 3.0 of the software. Requirements for the brand were that it reflect the core values, appear three-dimensional and show cut-away slices, and call back to the original Slicer logo. The new brand consists of the following:
+
We have rebranded 3DSlicer for the release of version 3.0 of the software. Requirements for the brand were that it reflect the core values, appear three-dimensional and reveal information-rich cut-away slices, and visually refer back to the original Slicer logo. The new brand consists of the following:
  
 
* New slicer logo
 
* New slicer logo

Revision as of 21:52, 24 January 2007

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Core values

These are the established core values of the 3DSlicer software and development effort:

Software associations:

  • Clarity & usability
  • Control & Precision
  • Information richness
  • Interactive & responsive
  • Reliable & Trusted
  • Easily extensible
  • Open source & cross-platform
  • Showcase for advanced research

Effort associations:

  • Advancing scientific research
  • Assisting treatment/therapy
  • Established and long-term


3DSlicer brand

We have rebranded 3DSlicer for the release of version 3.0 of the software. Requirements for the brand were that it reflect the core values, appear three-dimensional and reveal information-rich cut-away slices, and visually refer back to the original Slicer logo. The new brand consists of the following:

  • New slicer logo
  • Color palette and font specification
  • Usage rules
  • EPS description of color and monochromatic versions of the logo
  • Favicon version of the color logo

The brand and guidelines for its use are described in the 3DSlicer Visual Communication Guide; please make sure your use of 3DSlicer's brand conforms to the specifications outlined in this brief document.


Logos in various formats

horizontal format, full color

Full color, horizontal format:

PNG images

PDF

Illustrator EPS

horizontal format, monochromatic

Monochromatic, horizontal format:

PNG images

PDF

Illustrator EPS

vertical format, full color

Full color, vertical format:

PNG images

PDF

Illustrator EPS

vertical format, monochromatic

Monochromatic, horizontal format:

PNG images

PDF

Illustrator EPS

desktop (low resolution) icon

Modified form only for low-resolution desktop icons and favicons:

PNG images (with transparency)


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